NUUK — In what Governor Johansson called "the greatest natural resource giveaw—I mean, auction—in American history," three major corporations have secured 99-year exclusive rights to extract rare earth minerals from 47% of Greenland's landmass, in a bidding process that lasted approximately 23 minutes.
The winning bids, totaling $2.3 billion, were announced at a press conference held inside the new Trump Tower Nuuk (formerly the Greenland National Museum, which has been "relocated" to a storage facility in New Jersey).
⛏️ WINNING BIDS
*After federal processing fees, administrative costs, and "Arctic Development Contributions," the State of Greenland will receive approximately $47 million.
"This is what happens when you remove the red tape. In the old days, under Danish rule, a project like this would take 15-20 years of environmental studies, indigenous consultations, and bureaucratic nonsense. We did it in an afternoon." — Governor Erik "The Red" Johansson
The "Arctic Fast-Track" Process
The streamlined permitting process was made possible by the new "Arctic Fast-Track" provisions, signed into law by President Trump on his first day back in office. The provisions eliminate traditional environmental impact assessments in favor of a "common sense review" conducted by a panel of three industry representatives.
Dr. James Oilman, former ExxonMobil executive and chair of the review panel, explained the process: "We looked at the proposed mining sites. We looked at the environment. We concluded that the environment is very large and the mines are comparatively small. Assessment complete."
When asked about potential impacts on local wildlife, Dr. Oilman noted that "animals are surprisingly adaptable" and that "many species actually thrive near industrial operations due to the warmth generated by machinery."
He did not provide examples.
What's Being Extracted
Greenland's rare earth deposits are among the largest in the world, containing elements critical to modern technology: neodymium for smartphone speakers, dysprosium for electric vehicle motors, and what geologists are calling "Trumpium," a newly classified element that "makes things more luxurious."
Trump Mining Co. CEO Donald Trump Jr. expressed enthusiasm for the acquisition. "Greenland has the best minerals. The absolute best. My father always said we should buy Greenland, and now we have—basically. These minerals are going to make America great again, again."
When asked about his company's mining experience, Trump Jr. clarified that while Trump Mining Co. was only formed three weeks ago, "we've hired some very talented people, mostly from other companies, and we're confident we can figure it out."
Local Response
Reaction from Greenland's indigenous population has been "noted and filed," according to government officials.
At a community meeting in the affected village of Narsaq, population 1,346, residents expressed what translators described as "concerns." Chief among them was the proposed mine's proximity to the village's water supply—approximately 200 meters upstream.
"We have been assured that modern mining techniques are very clean," said Mayor Kunuk Petersen, reading from a document provided by Halliburton's community liaison team. "The company has promised to provide bottled water to any residents who experience 'temporary water quality variations.' This seems fair."
"My grandfather fished these waters. My father fished these waters. I fish these waters. My grandchildren will... drink bottled water, apparently. Such is progress." — Malik Olsen, Narsaq fisherman
Economic Benefits
State officials project the mining operations will create "hundreds of jobs," though they acknowledged most positions will be filled by workers imported from the continental United States "due to specialized skill requirements and, frankly, the English proficiency issue."
Local residents will be eligible for positions in "support services," including cafeteria work, janitorial services, and what HR documents describe as "cultural authenticity consultation"—a role that involves "being present during investor tours to provide local color."
These positions pay $12-15 per hour, plus "Arctic hazard bonuses" that kick in when temperatures drop below -40°F, which in Greenland is "most of the time."
Environmental Safeguards
Critics have raised concerns about the lack of environmental protections in the contracts. In response, the mining consortium has announced a voluntary "Green Mining Initiative" that includes:
• Painting all mining equipment green
• Naming the largest open-pit mine "Harmony Valley"
• Sponsoring a polar bear at the Nuuk Zoo (capacity: 2 bears)
• Committing to "consider" planting trees "at some point in the future"
"We take our environmental responsibilities very seriously," said an ExxonMobil spokesperson. "That's why we've allocated nearly $50,000—almost 0.004% of our investment—to these important initiatives."
Looking Ahead
Mining operations are expected to begin in spring 2026, pending completion of the "Arctic Fast-Track Phase 2" process, which sources say involves "basically just signing some papers."
A groundbreaking ceremony is planned for March, featuring President Trump, who is expected to operate a gold-plated excavator for approximately 30 seconds before declaring the mine "open for business."
Residents of affected areas are encouraged to attend the ceremony. Those with concerns may submit them in writing to the Department of Natural Resources, where they will be "carefully reviewed and added to our comprehensive feedback archive" (a filing cabinet in the basement).